[JaKe Elite]

pawn Код:

new string[128], pName[MAX_PLAYER_NAME];
GetPlayerName(playerid,pName,MAX_PLAYER_NAME);
format(string, sizeof string, "{FFFFFF}+++++{00C0FF}%s's Reputation {FFFFFF}+++++", pName);
ShowPlayerDialog(playerid, MYREP, DIALOG_STYLE_MSGBOX, "{00C0FF}Reputation", string, "Close", "", pName);

You format the string.
You show the format in the dialog by using it.